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Google Takes a Picnik
By Christopher Saunders
March 2, 2010

Looking for an easy, free way to prepare images for your e-commerce site? Google's bought Picnik, an online photo-editing site. Ready, set…get those product photos on your site. InternetNews.com has the details.


Google acquires Picnik
Search leader Google has purchased photo-editing site Picnik, in a move that augments its existing image organization and editing offering, Picasa.

Google (NASDAQ: GOOG) did not disclose terms of the acquisition.

Since the No. 1 search engine acquired Picasa in 2004, it has already owned a Web site and software that enables users to tag, organize and perform basic editing on their photos.

Now, with the addition of Picnik, Google is hoping to amp up the photo-editing capabilities it can offer users.

"Picnik [is] one of the first sites to bring photo editing to the cloud," Brian Axe, product management director at Google, wrote in a blog post. "Using Picnik, you can crop, do touch-ups and add cool effects to your photos, all without leaving your Web browser.

Read the complete Google Snaps Up Picnik article

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